Automated dialing
This Directive is issued by the European Federation of Associations of Market Research Organisations (EFAMRO)
The use of automated dialing in survey research has opened new opportunities for collecting information by telephone interviews. At the same time it raises a number of ethical, legal an technical issues which must be dealt with by self-regulation of the industry if automated dialing equipment is to be used effectively and responsibly in market, opinion and social research.
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